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北海道内空港一括運営委託に関する組織論的考察：空港マーケティング研究
https://doi.org/10.19000/0000008504
https://doi.org/10.19000/000000850451fe4866-87b3-4508-a3d6-c9bf71629a7b
| 名前 / ファイル | ライセンス | アクション |
|---|---|---|
9-【論文2 許斐】31-39 (419.2 kB)
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| Item type | 紀要論文 / Departmental Bulletin Paper(1) | |||||
|---|---|---|---|---|---|---|
| 公開日 | 2017-03-28 | |||||
| タイトル | ||||||
| タイトル | 北海道内空港一括運営委託に関する組織論的考察：空港マーケティング研究 | |||||
| 言語 | ja | |||||
| 言語 | ||||||
| 言語 | jpn | |||||
| 資源タイプ | ||||||
| 資源 | http://purl.org/coar/resource_type/c_6501 | |||||
| タイプ | departmental bulletin paper | |||||
| ID登録 | ||||||
| ID登録 | 10.19000/0000008504 | |||||
| ID登録タイプ | JaLC | |||||
| アクセス権 | ||||||
| アクセス権 | open access | |||||
| アクセス権URI | http://purl.org/coar/access_right/c_abf2 | |||||
| 著者 |
許斐, ナタリー
× 許斐, ナタリー |
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| 著者別名 | ||||||
| 識別子Scheme | WEKO | |||||
| 識別子 | 89444 | |||||
| 姓名 | Konomi, Natalie | |||||
| 言語 | en | |||||
| 抄録 | ||||||
| 内容記述タイプ | Abstract | |||||
| 内容記述 | The increasing significance of airports in Japan due to the country’s inbound tourist policy and the upcoming Tokyo Olympic Games in 2020 raises the necessity of focusing on a still not widely spread area in airport business, i.e. airport marketing. In our research, we focus on airports in Hokkaido which show a trend of upcoming major changes due to on one hand the difficult regional economic situation in Hokkaido, and on the other hand its richness in nature and its therefore increasing popularity as a tourist destination. A sign of such major changes can be seen in the new developments in airport marketing where, for example, the management of the seven airports in Hokkaido is being privatized to be managed unitarily. In this paper, we first explain the relation between the two different research areas of marketing and organizations. Second, we analyze the situation of airports in Hokkaido. Third, we expand our analysis on airports in Hokkaido by considering aspects of organization theory. |
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| 言語 | en | |||||
| 書誌情報 |
ja : 人間科学研究 巻 13, p. 31-39, 発行日 2017-03 |
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| ISSN | ||||||
| 収録物識別子タイプ | PISSN | |||||
| 収録物識別子 | 1349-5526 | |||||
| 書誌レコードID | ||||||
| 収録物識別子タイプ | NCID | |||||
| 収録物識別子 | AA12024974 | |||||
| 権利 | ||||||
| 権利情報 | c 北見工業大学 | |||||
| 著者版フラグ | ||||||
| 言語 | en | |||||
| 値 | publisher | |||||
